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Online exhibition checklists have become a required marketing tool for art galleries and museums who want to develop an internet presence.

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By Emily Bauman
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Online exhibition checklists have become a required marketing tool for art galleries and museums who want to develop an internet presence. Used as a supplement to their physical presence, this practice does not replace the experience of visiting exhibitions in person and often works to increase the art spaces’ enticement to the public to visit. This is based in the practical knowledge that, in many cases, actually viewing and experiencing an artwork in its physical form and setting is more rewarding than viewing it on a pop-up screen.
However, not all art is meant to be viewed within white walls or as a physical entity. With the development of technology and the ever increasing availability of space in cyberspace, the number of Internet art galleries and the possibilities for their effectiveness are growing. But Internet art and solely web-based art exhibitions have different demands, viewers and expectations than the physical gallery. Here are a couple of online galleries that are using the web in constructive or innovative ways as a gallery forum.

Tank.tv
In addition to curating and organizing physical exhibitions in collaboration with museums and other institutions, Tank.tv hosts and archives films. Their upcoming shows include works by Thomas Hirschhorn, John Latham, Paul McCarthy and Lisa Oppenheim. The website offers free subscriptions to their archive, which includes interviews with artists and curators.
UbuWeb
Ubu.com is a great online film resource that takes an interesting stand on the availability of video art and information. Their FAQ page includes the disclaimer: “We post many things without permission; we also post many things with permission. We therefore give you permission to take what you like even though in many cases, we have not received permission to post it. We went ahead and did it anyway. You should too.”

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gOODdraWERS
Gooddrawers.com is a website that facilitates communication and discussion about Internet art. It is open to all to post their art and comments on.

Club Internet
clubinternet.org hosts exhibitions of art works that take the computer or the web as their subjects, commenting on how we browse, watch or create on our PCs or Macs. The works pick apart the visual language that has been created by computer use and the site provides an immediately recognizable context for works.

Triple Canopy
Canopycanopycanopy.com hosts an Internet journal about art, culture and politics, supporting writers and artists through online commissions, without the physical publication of a zine.

The Humble Arts Foundation
Humbleartsfoundation.org uses their web presence to facilitate the continuation of their program without necessitating a permanent space or traditionally physical form.  The Humble Arts Foundation organizes exhibitions, panels and publications at various spaces and times, hosted at art fairs, galleries, bookstores, collectives and more.

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