Changing the World One 23-Year-Old At a Time: An Interview with Eli Pariser from Moveon |
By Manda Aufochs Gillespie |
Young
people are less involved in politics and less likely to vote than ever. But,
lest you think that the generation of 18-to-30-year olds, our generation, has
sent themselves to their proverbial bedroom letting the adults pick up after
or destroy the world on their own, think again. Many of the political world�s
super-stars are of that forgotten younger generation�the one that no one is
quite sure if they are x or y or maybe z.
Eli Pariser, the 23-year old Executive Director of MoveOn PAC, is probably one
of the best-known names in the fight to get the average American back into the
political process. Pariser hit the mainstream when after 9/11 he launched a
website to encourage a peaceful response to the attacks by having citizens get
involved in the democratic process. Within days the website received almost
2 million hits and claimed one seventh of Alta Vista�s browsing traffic, and
Pariser began fielding calls from media all over the world, including Bulgaria,
China, the Netherlands and the UK.
Pariser describes MoveOn as �working to bring ordinary people back into politics�
helping busy people who are also concerned citizens find their political voice.�
MoveOn builds electronic advocacy groups when they find there is a disconnect
between broad public opinion and legislative action. MoveOn PAC is an arm of
MoveOn that makes electoral change by raising money for candidates that embrace
moderate to progressive politics through numerous grass-roots giving campaigns
to offset the larger corporate and private interest donations.
Manda Aufochs Gillespie: In many circles, you have become quite a superstar.
And not just because you are smart and good-looking but because the good work
you are doing has made your name a household word in liberal households across
the country. What is the story of your success?
Eli Pariser: I think a lot of it has to do with persistent political entrepreneurialism
through which I failed quite a lot of the time but that didn�t dissuade me.
Through college and after college I had all these little weird projects, a little
conference, a resolution at the college board, that I tinkered around with.
Most of them mostly failed or completely failed. One of them, the site I put
together after 9/11, exceeded beyond anyone�s expectation.
The thing, looking back, that seems most important is that I was throwing a
lot out there and something stuck. The experience of building MoveOn has been
like a wave that we are partly riding and partly creating. We find ourselves
in a position to help people who feel compelled to take action to find new and
creative and powerful ways of doing so.
MAG: How did you first get involved with social change?
EP: A lot of it was a sense of responsibility. It seemed to me if I didn�t do
something about some of this stuff that there wasn�t anyone else who was going
to take care of it, like if you�re in a boat and it�s veering toward the rocky
ledges and no one is at the helm, you think, �shouldn�t someone be on that?�
So I thought I should do something. Growing up in Maine, the feeling I had was
that the power of the people who saw a beautiful, natural environment as something
to exploit was greater than the power of those that saw it as something to steward.
MAG: What can other young people learn from your success?
EP: Part of it is just that our generation has an enormous advantage over previous
generations because of the technological tools at our disposal. The average
15-year old has so much more power to affect the world than the average 15-year
old had a generation ago. Our leverage is so high. My little website was one
example of that. Technologically, it wasn�t fancy, it just leveraged something
that I had a mastery of. So, in that sense, it is just being aware of that power
and the ability to exploit it for the common good.
MAG: Are there other superstars of our generation?
EP: There are so many. But I don�t think it will depend on a specific person.
We are in a situation now, where the big difference will be if we can engage
everyone in solving the problems before us. The intelligence we have as a society
is greater than the intelligence of any individual. With the right kind of conditions
you can make huge leaps by relying on the collective intelligence of people.
Not experts or certain classes but everyone. There is no vanguard.
MAG: What do you see as the greatest challenge of our generation?
EP: Cynicism is a huge one. I always bristle when people castigate our generation
as cynical. The problem with cynicism is that if everyone is cynical we definitely
lose. We are screwed if everyone believes that we are selfish and that we are
screwed. If you are not cynical, we may still be screwed, but our chances are
a hell of a lot better. Though it may be rational, it is not a good affect if
you hope to have a future.
MAG: People 18-30 vote less than any other demographic. Do you believe this
is a trend that can be reversed?
EP: It�s a chicken and egg situation�politicians don�t speak to people who are
young because they don�t vote, and people who are young don�t vote because politicians
don�t speak to them. Both are acting reasonably. The way that you change that
is to build from a small, concrete base of organizing power. Someone will step
forward and organize a group of young people and will win and it will develop
hope. This is a different application of what has happened with MoveOn. Many
progressives in 2002 felt that a lot of politicians weren�t speaking about issues
that they cared about. We had to demonstrate that people weren�t wasting their
time when doing our alerts, that politicians would listen if enough people acted.
MAG: What do you say to those young people who say that they don�t vote because
it doesn�t matter or because it�s just a choice between the lesser of two evils?
EP: First, this time, in certain places in the country it is an objective fact
that it matters. If you are in Michigan, or Wisconsin, or 20 other states, it�s
going to be a squeaker and someone is going to cast the deciding vote. And that
could be you or it could not be you.
The lesser of two evils? When is that ever a reason for not making a choice?
When you go into a grocery store and you have to choose a cereal and the kind
you most like isn�t there, you don�t just go hungry.
When
you vote, you gain leverage on those [politicians] you vote for. If progressives
really help to elect John Kerry and pour money into his campaign, then when
he becomes president he owes that community something. He knows he is there
because they put him there. Especially in progressive politics, where people
almost never use the carrot�politicians are more likely to be considered �a
sellout� and very rarely get rewarded when they do well. If I am a politician
and I am trying to figure out where my priorities are, the people who are yelling
at me because they don�t like what I am doing matter less than those who helped
me get there because they don�t do anything for me. Ultimately, politicians
represent the constituencies that get them elected�it could be a bunch of rich
donors, or us, or anyone else. If you don�t play that game then you don�t get
represented.
MAG: Do you know artists who are using their art for progressive social change?
EP: I don�t know a lot of [visual] artists, but I know a lot of musicians. There
are a lot of them getting involved. Downtown for Democracy in New York helps
artists channel their energies into winning this election. One of the things
that has made politics so unbearable is that all the cultural juice has been
sucked out of it. One of the things making it more exciting this time around
is that the culture is becoming more a part of the politics.
MAG: What do you think about Fahrenheit 9/11?
EP: I thought it was a great movie. Some of the particular scenes are really
masterful filmmaking. There are definitely people who make valid criticisms
that it includes everything but the kitchen sink. If it is art, then it�s the
gestalt that matters, not the specifics of every little piece, and the emotional
power of the whole pictures he draws is quite compelling.
MAG: What do you do when you pass those Democratic National Committee workers
on the street who ask you, �Do you want to defeat Bush in November?� as an entry
into asking you for money, not registering the young to vote? Why isn�t the
DNC more interested in registering new voters?
EP: The DNC is mostly doing an ad war, but partly that is because an organization
named ACT [America Coming Together] is registering an unprecedented number of
voters. Specifically about registering young voters, again it�s the chicken
and the egg issue, the stakes are too high at this point to reach out to groups
for noble reasons, you reach out to them to win. On the one hand I want politicians
to pay more attention to young people, on the other hand I want young people
to organize to get that attention and not enough of that is happening. The rates
are so low that it�s not unreasonable that if I am figuring out where to put
my energy [in an election] to say, �why not turn out black voters or unmarried
women or another group?� [rather than the young].
MAG: Do you think that young liberals identify with the Democratic party? Are
the Democrats learning anything from the involvement of young people?
EP: No, not as far as I can tell. People are happy to put energy into the party
to the extent that it represents issues that it cares about. The party has a
way to go to re-earn the trust of young people. There is potential for a real
revolution in what [the Democratic Party] represents�a party that is powered
by lots of people working together. I think the Kerry campaign is a really exciting
thing because when I think about who Kerry is going to look at when he gets
elected and who is he going to have to please�a lot of the donations are from
individual, small donors. That means he�s not going to look at big business
or other special interest but [will ask], �how do I make the people that got
me elected happy?�
MAG: Will the Democrats ever again be a party that stands for those issues that
we consider to be good liberal values, like an accessible medical system, abolishing
the death sentence, good public education, and the freedom to express dissent?
EP: Yeah, just the fact that Kerry is the nominee is a step in that right direction.
People can complain that he�s not perfect but his voting record has made him
one of the most progressive candidates in the Senate in the last years. The
fact that he�s the nominee and the likelihood he will win means the party is
moving in that direction.
MAG: Do you foresee that we will become a country with two parties that provides
real differences and choices or toward a country with multiple parties and voices,
more like in Britain and Canada?
EP: Britain and Canada are the way they are because their electoral system is
what it is. Our system will have to undergo a lot of changes before that is
even a possibility. The voting system that we have now is the worst system that
you can have for representing the preferences of the majority of the people.
Nader in Florida is a good example of that. The people in Florida who voted
for Nader did not prefer Bush over Gore. It was an incredibly poor result if
it was supposed to show how voters felt. Most voters would have ranked Gore
first, Nader voters would have ranked Gore second and Nader first. The voting
system needs to be looked at very seriously and be a gateway to talking about
these things.
If something like Florida happens again you will see quick changes, because
it will indicate the system is broken. I hope we don�t need a disaster to prove
that the plurality voting system isn�t working.
MAG: Is there a special role for artists in creating liberal political change?
EP: In a business metaphor, there are sales and there is marketing�sales is
selling the car and marketing is selling the feeling of the care when you are
driving it. Art can play a huge role in the appeal of politics. Getting people
out to vote is dry and mechanical but capturing people�s imaginations about
what it is about, there is no better way to do that than through art.
Relevant LinksMoveOn www.moveon.org
or www.moveonpac.org
|
MAG: How do you keep from getting depressed by the enormous amount of work
that lies ahead of us to restore our image abroad, improve our political system
and provide real resources for the disenfranchised?
EP: I get messages from our members. To get a message from some 60-year-old
lady in Kansas who has never been politically active in her life and who we�ve
helped. Like people who got on our list and ran for local office or started
an organization, or on and on. Just that sense of millions of real, everyday
Americans acting out of selfless love of their country is a beautiful thing
and that is what keeps me hopeful.
MAG: How can young people and artists be involved now?
EP: Volunteering for ACT, taking off the last four days before the election
and going to a swing state to help get out the vote. MoveOn isn�t the be all
and end all. There are other organizations like the League of Independent (pissed
off) Voters and Downtown for Democracy.
For more information visit www.moveon.org or www.moveonpac.org.
Or, visit fnewsmagazine.com for other ideas on how to get involved in the upcoming
election.